Discover more about WA’s regions

Western Australia is home to many beautiful regional locations, but within the tourism sector we focus on five distinct regions. Aligned with our valued Regional Tourism Organisations, we classify our regions as Australia’s South West, Australia’s North West, Australia’s Coral Coast, Australia’s Golden Outback and Destination Perth.

Tourism WA has developed visitor insights for all five of our tourism regions, plus factsheets on the regional development commissions and local government areas across WA. These factsheets offer key insights into what visitors look for when choosing a destination and the latest data on travellers' movements across our regional areas. 

Explore our regions

Destination Perth

Find out more about Western Australia’s capital city, Perth, and the day trip adventures available at the Swan Valley, Peel region, Fremantle and iconic Rottnest Island.

Explore our regions

Australia's South West

Learn more about Australia’s South West, which covers the Margaret River Region and Great South, and is a popular destination for West Australians and out-of state visitors.

Explore our regions

Australia's Golden Outback

Find out more about the vast Australia’s Golden Outback region, home to some of the whitest beaches in the world and historic outback towns, which is known for its epic road trips.

Explore our regions

Australia's North West

Discover the ancient Kimberley region, and rugged Pilbara, known for its adventure holidays and a popular destination for working holiday makers around the globe.

Explore our regions

Australia's Coral Coast

Learn more about Australia’s Coral Coast, which is home to the World Heritage Listed Shark Bay and Ningaloo Coast, and is a popular destination for West Australians and international visitors.

Latest visitor data

Want to know how many people travelled to and within Western Australia? Access our latest visitor statistics and learn more about who visited our state, where they came from and how much they spent while here.

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